Crafted for informed planning, this report explores the forces reshaping the in-vehicle infotainment market and what they mean for business leaders.
How Big Is The In-Vehicle Infotainment Market In 2025?
The in-vehicle infotainment market size has grown strongly in recent years. It will grow from $23.82 billion in 2024 to $25.99 billion in 2025 at a compound annual growth rate (CAGR) of 9.1%. The growth in the historic period can be attributed to increasing sales of high-end luxury cars, emerging market growth, rising demand for passenger cars, and high adoption of connected cars.
The in-vehicle infotainment market size is expected to see rapid growth in the next few years. It will grow to $38.87 billion in 2029 at a compound annual growth rate (CAGR) of 10.6%. The growth in the forecast period can be attributed to government support for the automotive sector, increasing demand for autonomous and electric vehicles, and growing urbanization. Major trends in the forecast period include technological advancements in automotive infotainment systems, implementation of over-the-air updates for infotainment systems, strategic partnerships and collaborations among market players to improve product portfolio, integration of Android operating system in infotainment units, product innovations in automotive connectivity, integration of artificial intelligence (AI) technology in infotainment systems and personalized in-vehicle infotainment systems.
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What Are The Major Factors Driving The In-Vehicle Infotainment Global Market Growth?
The increasing sales of high-end luxury cars are expected to propel the in-vehicle infotainment market growth going forward. Luxury cars refer to cars that are manufactured by luxury automakers with high-end performance capabilities, lavish interiors, and safety and technology features that are not available in lower-priced cars. Luxury cars are equipped with the latest and advanced infotainment systems to provide advanced vehicle safety and security. Thus, an increase in the sale of luxury cars will help in the growth of the market. For instance, in January 2024, according to the BMW Group, a Germany-based manufacturing company, in the fourth quarter of 2023, BMW Group's sales increased by 10.3% compared to the previous year, reaching 718,778 units. Therefore, the increase in the sales of high-end luxury cars is driving the growth of the in-vehicle infotainment market.
In-Vehicle Infotainment Market Report Segmentation Analysis
The in-vehicle infotainment market covered in this report is segmented –
1) By Component: Software, Hardware, Services
2) By Services: Entertainment Services, Navigation Services, Communication Services, Vehicle Diagnostics Services, Other Services
3) By Vehicle Type: Passenger Car, Commercial Vehicles
4) By Fitting: OE (Original Equipment) Fitted, Aftermarket
Subsegments:
1) By Software: Operating Systems, Application Software, Middleware, Connectivity Software
2) By Hardware: Displays (Touchscreen, Instrument Cluster), Audio Systems (Speakers, Amplifiers), Control Units (Microcontrollers, Processors), Connectivity Modules (Bluetooth, Wi-Fi)
3) By Services: Navigation Services, Content Services (Streaming, Music), Software Updates and Upgrades, Customer Support Services
Emerging Trends And Strategic Opportunities In The In-Vehicle Infotainment Market
Technological advancements are a key trend gaining popularity in the in-vehicle infotainment market. Major companies operating in the in-vehicle infotainment market are focused on developing new technological solutions to strengthen their position. For instance, in August 2022, Mitsubishi Electric Corporation, a Japan-based manufacturer of electronics and electrical equipment, launched the new futuristic infotainment system 'Inca Jay Digital Cockpit'. The unique features of the new cockpit include a real-time voice translator, image processing, and advanced driver assistance systems (ADAS). The system can monitor the driver's face with near-infrared and driver-facing cameras to detect any issues with the drivers. The system has an evolved ADAS that will help in emergencies and safety terms.
What Are The Top Players Operating In The In-Vehicle Infotainment Market?
Major companies operating in the in-vehicle infotainment market include Panasonic Corporation, Alpine Electronics Inc., Pioneer Corporation, Harman International Industries Inc., Bose Corporation, Sony Corporation, Clarion Co. Ltd., Continental AG, Visteon Corporation, Denso Corporation, Garmin Ltd., TomTom International BV, Robert Bosch GmbH, Mitsubishi Electric Corporation, Fujitsu Ten Ltd., Magneti Marelli S.p.A., Kenwood Corporation, Delphi Automotive PLC, Valeo SA, Hyundai Mobis Co., Ltd., JVC Kenwood Corporation, Aptiv PLC, NXP Semiconductors NV, NVIDIA Corporation, Texas Instruments Incorporated, Apple Inc., Google LLC, Amazon.com, Inc., LG Electronics Inc., Qualcomm Technologies, Inc.
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Which Region Holds The Largest Market Share In The In-Vehicle Infotainment Market?
North America was the largest region in the in-vehicle infotainment market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the in-vehicle infotainment market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
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