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What is the projected market size of the maqui berries industry, and what is its expected CAGR?
The maqui berries market size has grown rapidly in recent years. It will grow from $24.44 billion in 2024 to $27.03 billion in 2025 at a compound annual growth rate (CAGR) of 10.6%. The growth in the historic period can be attributed to the growing population, expansion of distribution networks, rising demand for clean-label products, support for immune health, and consumer education initiatives.
The maqui berries market size is expected to see rapid growth in the next few years. It will grow to $39.9 billion in 2029 at a compound annual growth rate (CAGR) of 10.2%. The growth in the forecast period can be attributed to the increasing popularity of functional foods, growth in the functional beverage, growing trend of vegan and vegetarian diets, shift towards preventive healthcare practices, and growing investment in research and development. Major trends in the forecast period include a growing focus on anti-aging solutions, advancements in agricultural practices, innovations in food processing technologies, integration into gourmet cuisine, and integration into beauty and skincare products.
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What external factors are influencing the maqui berries market’s growth momentum?
The rapidly growing cosmetic industry is expected to propel the growth of the maqui berries market going forward. The cosmetic industry refers to the sector focused on the development, production, and marketing of beauty and personal care products. The growth of the cosmetic industry is attributed to increasing consumer demand for personal care products, rising beauty consciousness, and advancements in product formulations. Maqui berries are incorporated into cosmetics for their potent antioxidant properties, which aid in neutralizing free radicals, reducing signs of aging, and enhancing overall skin vitality. For instance, in July 2022, according to a report published by the International Trade Administration, a US-based Department of Commerce that promotes exports of nonagricultural U.S. goods and services, in 2021, the Canadian cosmetics market generated around USD 1.24 billion, with projected annual growth of 1.45% expected to elevate revenue to USD 1.8 billion by 2024. Therefore, the rapidly growing cosmetic industry is driving the growth of maqui berries market.
What are the major market segments driving the growth of the maqui berries industry?
The maqui berriesmarket covered in this report is segmented –
1) By Nature: Organic, Conventional
2) By Form: Fresh, Processed, Powder, Extract, Dried
3) By Distribution Channel: Business To Business (B2B), Business To Consumer (B2C)
4) By End-Use: Food And Beverages, Nutraceuticals, Personal Care, Other End-Uses
Subsegments:
1) By Organic: Certified Organic Maqui Berries, Organic Freeze-Dried Maqui Berries, Organic Maqui Berry Powder
2) By Conventional: Conventional Fresh Maqui Berries, Conventional Dried Maqui Berries, Conventional Maqui Berry Extracts
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Which major trends are influencing the growth of the maqui berries industry?
Major companies operating in the maqui berries market are focusing on introducing innovative products such as soft-gel capsules for convenient consumption. Soft-gel capsules refer to a type of oral dosage form that encases liquid or semi-liquid substances in a gelatin-based shell, commonly used for vitamins, supplements, and medications. For instance, in March 2023, NovaBay Pharmaceuticals Inc., a US-based pharmaceutical company, launched the OTC Avenova Eye Health Support oral supplement. Avenova Eye Health Support is an antioxidant-rich oral supplement that combines MaquiBright maqui berry extract and high-quality omega-3 oils to alleviate dry eyes and support overall eye health.
Who are the key market players contributing to the growth of the maqui berries industry?
Major companies operating in the maqui berries market are Evonik Industries AG, NOW FOODS PRIVATE LIMITED, Life Extension Foundation Buyers Club Inc., Mountain Rose Inc., Sunfood Corporation, Terrasoul Superfoods, Navitas LLC, Vitapia, CK Ingredients Inc., Bayas d el Sur SA, Seventhills Wholefoods Ltd., Paradise Herbs & Essentials Inc., Jeeva Organic Private Limited, HP Ingredients Corp., Keva Kaipo Industries Pvt Ltd., Rainforest Supply LLC, Vita Forte Inc., Food to Live, Noomadic Herbals, Koyah, Fitness Health, SB Organics, Vivid Health Nutrition, SouthAm Freeze Dry
Which regions are leading the growth of the maqui berries market globally?
North America was the largest region in the maqui berries market in 2024. The regions covered in the maqui berries market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
How Can Companies Use The Maqui Berries Market Report to Drive Business Results?
This report provides actionable insights tailored for business use—not academic analysis. Companies can leverage the data to:
• Time market entry or expansion using growth forecasts and CAGR trends.
• Develop competitive products by tracking key technology shifts and user preferences.
• Tailor regional strategies with in-depth geographic data and local market dynamics.
• Benchmark and plan partnerships using competitive landscape insights.
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